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The Fresh Diet, Inc.
BAG THE LIFE OF A CELEB Sweepstakes
Official Rules
NO PURCHASE NECESSARY TO ENTER OR WIN

For Grand Prize Open Only to Legal United States Residents
Void in Rhode Island and Where Prohibited by Law
Florida Law Governs this Promotion


PRIZE: The Fresh Diet, Inc. (“FD”) is the operator of the website www.thefreshdeit.com (the “FD Website”). FD will give away a Grand Prize of a Celebrity Weekend Package in the BAG THE LIFE OF A CELEB Sweepstakes (the "Promotion"), in accordance with these Official Rules. THE TOTAL MAXIMUM VALUE OF THE GRAND PRIZE AWARDED DURING THE PROMOTION PERIOD IS: approximately $3,722.86 USD. See details below.

ENTRY PERIOD: The Promotion begins at 12:01 a.m. Eastern Standard Time on April 2, 2012 and ends at 11:59 p.m. Eastern Standard Time on June 15, 2012 (the "Promotion Period").

HOW TO ENTER: Subject to the "Conditions of Entry," you can enter this Promotion online by registering in the Bag the Live of a Celeb Sweepstakes.

Online: Enter online by June 15, 2012.

CONDITIONS OF ENTRY: No purchase is necessary to enter this Promotion. This Promotion is open only to natural persons who (i) are legal United States residents (except for residents of Rhode Island), (ii) are eighteen (18) years of age or older, (iii) have agreed to these Official Rules

Employees of FD and their respective immediate families, including household members, agents of FD and their respective affiliates, parent organizations, subsidiaries, divisions, trade partners and other vendors, and advertising and promotion agencies and associated marketing firms are not eligible to participate in this Promotion. FD reserves the right to verify eligibility qualifications of the Prize winner.

This Promotion is limited to one entry per person. All entries may be utilized or reproduced for promotion purposes by FD without limitation.

Any use of robotic, mechanical, automatic, programmed or like methods of participation will void each entry made by such methods. FD will not verify receipt of entries. Any attempted form of entry into this Promotion other than as described herein, and any incomplete entry, is void. Entries that are in violation of these Official Rules will be disqualified. Should FD suspect or determine actual or attempted (i) fraud, tampering, or impairment or disruption of the administration, security, fairness or proper play of the Promotion, or (ii) violation of these Official Rules, FD reserves the right, in its sole discretion, to void any and all entries of a contestant or entrant, or suspend or prohibit the participation of any person, who FD determines, in its sole discretion, is responsible or otherwise involved with such acts.

CONSENT TO PUBLICITY AND USE: Except where prohibited, registration for this Promotion constitutes each contestant or entrant’s consent to FD’s use of his or her name, likeness, voice, opinions, biographical information (including, without limitation, hometown and state) and photograph for promotional or marketing purposes in any manner and in any media (including on the “Facebook “wall”) without further payment or consideration. Entrants specifically acknowledge and agree that FD may utilize information obtained from the entrant’s entry form in order to contact entrant and/or to offer FD’s products or services.

SELECTION AND NOTIFICATION OF PRIZE WINNER: The Winner will be selected randomly on June 22, 2012, and the Winner will be notified the week of June 25, and no later than June 29, 2012. If a potential Prize winner fails to claim any Prize within ten (10) business days, is found to be ineligible, or fails to comply with these Official Rules, or meet their requirements, the potential prize winner will be disqualified.

PRIZE: The Grand Prize in the Bag the Life of a Celeb Sweepstakes shall include the following:
• 2 weeks Fresh Diet = $769.86
• Dinner for two at Wolfgang Puck restaurant or other comparable = $200
• 50 minute massage for 1 at Burke Williams or other comparable = $125
• Round-Trip coach airfare for 2 to LA from US city- $1000
• Per diem for airport transfers - $200 (up to 4 trips to and from airport in LA and in home town at $50 each)
• Crunch personal training session for 1 person $79
• Crunch 3 1-day passes for 2 $150 ($25 each)
• Hotel for 3 nights at The Standard Hotel or other comparable hotel up to a maximum of $1200 (up to $300 per night + taxes)


Total prize value $3,723.86

The prize values attributed to each element of the Grand Prize represents the maximum amount that FD will allow for the Winner. The Winner agrees that, to the extent any element of the Grand Prize may exceed the value posted above, the Winner shall be responsible for any such excess costs for any element of the Grand Prize. FD does provide any meals except for the dinner at the Wolfgang Puck restaurant, or comparable. Travel dates are to be determined, and to be mutually agreed upon by FD and the Winner, however, all travel in connection with the Grand Prize must be completed no later than December 31, 2012. FD will make all travel arrangements for the Winner, at FD’s sole discretion as to the Air Carrier and Itinerary for such travel arrangements. FD reserves the right in it’s entire discretion to substitute any or all portions of the Grand Prize with substantially equivalent or similar arrangements.

REQUIREMENTS OF THE PRIZE WINNER: The Prize winner will be required to sign an Affidavit of Eligibility and Release of Liability for Participation, Publicity and Use (the "Affidavit") as a part of determining the Prize winner’s eligibility and, prior to, and as a condition of, his or her acceptance and use of the Prize. If the Affidavit and all required documents are not completed as specified, are not received by FD within fourteen (14) days of notification, or after FD’s receipt of the Affidavit from the Prize winner, the Prize winner is found to be an ineligible entrant, the entry will be disqualified.

TO RECEIVE PRIZE WINNER’S NAME OR OFFICIAL RULES: To request the name of the Prize winner or a copy of these Official Rules, mail your request, along with a self-addressed stamped envelope to: BAG THE LIFE OF A CELEB Sweepstakes C/O THE FRESH DIET, 1545 NE 125th ST, North Miami, FL 33161. Please specify whether you are requesting the name of the Prize winner or a copy of the Official Rules. Requests for the name of the Prize winner must be received by FD at the address above between June 22, 2012 and July 1, 2012. Requests for a copy of these Official Rules received more than ten (10) days after the end of the Promotion Period will not be honored.

SPONSOR: FD is the sponsor of this Promotion. The information you provide will only be used for; amongst others; email/mailings and sms communication for future promotions.

GENERAL CONDITIONS: Florida law governs this Promotion. Void where prohibited. FD reserves the right to cancel or modify this Promotion if fraud, misconduct or technical failures, or any other factor beyond FD’ reasonable control impairs the integrity of this Promotion, as determined by FD in its sole discretion, or if a computer virus, bug or other technical problem corrupts the administration or security of the Promotion as determined by FD, in its sole discretion. In such event, FD reserves the right to award each Prize at random from among any eligible entries received up to the time of the impairment or in any other method selected by FD, in its sole discretion. FD reserves the right in its sole discretion to change the date of the Promotion Period, with or without notice, in the event of technical failure, or for any other reason. Any attempt by any person to deliberately damage or undermine the legitimate operation of this Promotion may be a violation of criminal and civil laws. FD’s failure to enforce any term of these Official Rules or the Terms of Use shall not constitute a waiver FD’s ability to enforce its rights. Any taxes due on the Prize won will be the sole responsibility of the Prize winner. The Prize is non-transferable, except in accordance with the laws of descent and distribution, and may not be substituted, except by FD, which reserves the right to substitute the Prize with another prize of comparable or greater value. FD will not enter into correspondence, including email, regarding this Promotion. The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and be construed in accordance with their terms as if the invalid or illegal provision were not contained within these Official Rules. Expenses not specifically stated as part of the Prize are the sole responsibility of the Prize winner. All taxes, fees and surcharges related to the Prize, if any, are the sole responsibility of the Prize winner. The Prize cannot be used in connection with any other promotion or offer.

DISPUTES: Each entrant agrees that: (i) any and all disputes, claims, and causes of action arising out of or connected with this Promotion shall be resolved individually, without resort to any form of class action, and exclusively by the Federal or Florida state courts of record in Miami-Dade County, Florida, (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, but in no event shall such costs include attorneys’ fees, and (iii) under no circumstances will an entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, punitive, indirect, special, incidental and consequential damages and any other damages (other than for actual out-of-pocket expenses described in subsection (ii), above) and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and FD in connection with this Promotion, shall be governed by, and construed in accordance with, the laws of the State of Florida, without giving effect to any choice of law or conflict of law rules (whether of the State of Florida or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Florida. All Florida state and local laws and regulations apply.

INDEMNIFICATION AND RELEASE: Each entrant agrees to defend, indemnify and hold harmless FD, its affiliates, parent organizations, subsidiaries and divisions and their respective representatives, attorneys, assigns, agents and licensees and their respective affiliates, equity holders, officers, directors, managers, agents, co-branders, associated marketing firms, advertisers and sponsors or other partners, and any of their employees (each, including FD, a "Released and Indemnified Party," collectively, including FD, the "Released and Indemnified Parties"), from and against any and all rights, demands, losses, liabilities, damages, claims, causes of action, actions and suits of any kind whatsoever (no matter whether at law or equity), fees, costs and attorneys’ fees (including appellate level) whatsoever (each, a "Claim," collectively, "Claims"), brought or asserted by any third party against any of the Released and Indemnified Parties arising out of or in connection, directly or indirectly, with the entrant’s entry in the Promotion, participation in the Promotion, the Promotion, the Prize, and/or use or misuse of the Prize.

By entering this Promotion, each entrant agrees to release, discharge and hold harmless each Released and Indemnified Party from and against any injury, loss, claim, cause of action, or damages, including, without limitation, personal injury and/or death or property damage, arising out of or in connection with, indirectly or directly: (i) entry or participation in this Promotion and (ii) acceptance, use, or misuse of the Prize.

LIMITATIONS OF LIABILITY: FD is not responsible for: (i) electronic, human, United States Postal Service, equipment programming or other error, omission, interruption, defect or delay which may occur in the administration of this Promotion or the processing of any entry, the Prize, in the Official Rules, or in any other materials related to the Promotion, (ii) technical failures of any kind, including but not limited to, the malfunctioning of any electronic equipment, computer, Internet, Web site, network, hardware or software, a computer virus, bug or other technical problem, (iii) unauthorized human intervention in any part of the entry process or this Promotion, (iv) any entrant’s conduct in connection with this Promotion, (v) any printing, typographical, technical errors in any materials associated with the Promotion or the Prize, (vi) incorrect, inaccurate, late, lost, stolen, illegible, incomplete, or misdirected entries, or entries received through impermissible or illegitimate channels, or (vii) any death, injury or damage to persons or property, which may be caused, directly or indirectly, in whole or in part, from an entrant’s entry or participation in this Promotion or use or misuse of the Prize.

CONTACT INFO: For any questions regarding the BAG THE LIFE OF A CELEB Sweepstakes call 866.373.7450.

PRIVACY NOTICE: Entrants should read the FD’s respective "Privacy Policy" located at:

Privacy Policy. Information collected from entrants is subject to the respective Privacy Policy of FD, by FD.


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